WHAT IS AN SEO
The process of improving a website to increase its exposure and rating on search engine results pages is known as SEO, or search engine optimization (SERPs). SEO seeks to improve a website's online presence and organic traffic by utilizing strategic methods like link building, technical optimization, on-page optimization, and keyword research. Making a website more visible to people using search engines like Google, Bing, and Yahoo to find pertinent information, goods, or services is the ultimate purpose of SEO.